Hang about…

What prompts the creation of a company with distinct purpose, resolve and commitment, is it childhood fantasy? Well it’s not childhood if you’re an adult.

An expert childhood dreamer, founder John Newton had many a bush adventure planned and executed before driving age, silently waiting for the opportunity. A long trip through Argentina really entrenched a lust for one particular brand of rugged motor car, after witnessing across the world the cult following and desire these vehicles create. After a little while, and a departure from airline piloting, the opportunity arose to work for this rather lust worthy brand. Many years of Digital product, Sales and Marketing all ensued, all the while there was a dwindling sense of what this brand was, to where it is going, and whether there is another avenue to explore.

The question arose, are there still those that want simplicity, ruggedness and style, with some creature comforts and iconic recall?

Using the culmination of experience in procedure, planning, boots on the ground eye for detail and a vivid imagination, John embarked to create a uniquely Australian offering, from uniquely Australian beginnings.

Enter Rewind Motor Company, an outfit focussed on objects that endure, are assembled with finesse, and look the part. Rewind builds are the completion of a vision to keep some things the same, while other things much, much better.

What next of the childhood fantasies?

Seeing Rewind builds driven by generations to come.